Content Marketing ROI: How to Measure Brand Equity, Conversions, and Loyalty
Written by by Shafqat Islam, CEO and Co-Founder at NewsCred, October 6, 2016 When it comes to their biggest challenge, most content marketers are in agreement: They’re struggling to measure ROI. At NewsCred’s conferences and workshops, that’s the question people most often ask us: “How…
How Licensed Content Can Help SEO: All Your Questions, Answered
Written by Heather Eng (NewsCred), January 31, 2017 Licensed content is a powerful tool in successful content marketing strategies. Many brands, including NewsCred, license content from established publishers to use directly on content hubs and distribution channels. However, there’s a lot of confusion about how…
The Advanced Content Marketer’s Guide to Syndication + Licensed Content
Written by NewsCredApril 28, 2015 Every time we talk to content marketers, we hear the same problem over and over: scale. It’s a struggle on our own team and for established content marketers like GE as well. People in other industries can also relate – today…
How to Create a Documented Content Marketing Strategy
Written by by Shreya Kumar – November 16, 2016 If you’re new to content marketing, get ready to hear the phrase: “Marketers with a documented strategy are 5x more likely to succeed.” And if you’re a content marketing veteran, you might be saying: “I’ve heard this a million…
SEO Best Practices For Content Marketing
Written by Michael Peggs – December 28, 2016 Scott Cook, co-founder of Intuit, delivered a rather apt interpretation of the current state of content marketing, saying, “A brand is no longer what we tell the consumer it is – it is what consumers tell each…
The Ultimate Guide to Creating an Editorial Calendar
Buying Cycle + Content Types Selecting Your Editorial Calendar So, what are the distinct elements of an editorial calendar? There are several standards fields, such as content type, title, assigned author, due date and publish date, and CTA, which are consistent for all editorial calendars….
How to Convince Your Boss That Content Marketing is Here to Stay
Written by Melissa Blazejewski, April 13, 2016 You’ve done your research, picked a platform (obviously, NewsCred #shamlessplug), know what you need to do, but now you’ve got a bigger obstacle to overcome – getting buy-in from your organization. It takes a village, right? And in…
Amplify The Content You Publish – Paid Distribution Strategies
Include paid-for promotion in your distribution strategy and easily target specific audiences. SyndiGate can help you prepare content for paid promotion across various channels. Target LinkedIn posts by geography, industry, company size, or job function. Grow your audience with SyndiGate via our industry-leading distribution partners.
Content Marketing Strategy & Services
The ChallengeEffective content marketing requires a coherent strategy and dedicated people and processes. However, many brands begin their content marketing journey without a well-defined strategy, team, or clear goal. Our SolutionNewsCred’s Strategy and Services offering empowers brands to build the foundational pillars of content marketing…
Content Marketing Measurement
The ChallengeWhile marketers are beginning to develop more sophisticated content marketing strategies, they are still struggling to measure the effectiveness of their efforts and accurately assess which content is resonating with their audience. Our SolutionNewsCred leads the market with content-centric analytics that measure your content…
What is the billing cycle for our content marketing software?
The software and content offering are a monthly subscription fee, billed annually upfront. Strategy services are billed per engagement.
Will the size of my team impact the price of the software?
Yes, the size and structure of teams will impact the price of the software. Larger teams, multiple brands, or agency/external partnerships require a more custom software implementation, training, and product functionality.
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